A fast-paced news environment doesn’t always highlight the significance of events being reported, said Dr. Betty Winfield, a specialist in mass media history from the MU School of Journalism.
In Cronkite’s era, watching the news was an event, and people set aside time for it, Winfield said.
“When he spoke, people weren’t bored. They were engaged,” she said.
The quality of the news is lost when corporations worry more about beating the competition and reporting every detail to the public, Winfield said. Reporters need to focus on what is most important — the news, she said.
“It was easy for people to trust him because he wasn’t blow-dried and overly made-up. No matter how bad the situation was, he always provided reassurance for the country.”
View the full news release at munews.missouri.edu/expert-comment/2009/0721-winfield-cronkite.php.